Profit First E-course

Stop Settling for "Leftover" Profits.

Flip the Formula. Master Your Mindset. Guarantee Your Success.

Is your business generating sales, but your bank account is still empty? Join Shauna (The Tax Goddess) for Profit First Mastery—a 10-module system designed to turn your business into a cash-generating machine, ensuring you get paid first, not last.


WHAT YOU’LL LEARN


Course Curriculum: From Chaos to Control

🏔️ Module 1 & 2: The Mindset Shift We tackle the "psychological trauma" of changing your financial habits. Learn why the traditional model fails and why dedicated bank accounts are non-negotiable for success.

⚙️ Module 3 & 4: The Mechanics of Resilience We break down the Sales – Profit = Expenses formula and the specific percentage targets for your revenue level. Plus, learn how to use "Profit Sharing" to align your team’s goals with your bank account—building a culture where everyone works to maximize the bottom line.

🍿 Module 5 & 6: Mastering Parkinson’s Law Why do we eat the whole bag of popcorn at the movies? Because we consume what is available. We apply Parkinson’s Law to your finances: by artificially limiting your operating expense account, you force your business to become efficient and innovative.,

🏦 Module 7: The Power of Separate Accounts "Out of sight, out of mind." We dive into why you must have physical separation between your money. We’ll cover the "Tax Account," the "Profit Account," and why mixing them with operating funds is a recipe for disaster.

🚤 Module 8: The "Special Savings" Strategy (Bonus!) Want to buy a $1.2 million boat? Or just afford $100/week riding lessons for your daughter? Shauna teaches her proprietary "Special Savings" method to break huge dreams down into tiny, daily micro-allocations—like $19/day for a new power hammer.

📉 Module 9: Determining Your Percentages Spending 90% on expenses right now? Don't panic. We teach you how to start small—even 1% profit—and slowly adjust your allocation percentages over time so you don't break your business while fixing it.

🤖 Tools & Automation Manual math is the enemy of consistency. In this module, we implement the 13-Week Cash Flow model to help you predict your financial future and avoid cash crunches before they happen.

Plus: A Sneak Peek at the Future of Profit We introduce you to Cash Goblin, a promising app currently in development designed to automate the entire Profit First process. You'll learn how this upcoming tool aims to detect deposits and automatically distribute your percentages—putting your profit on autopilot so you never have to think about it


10 Lessons

Lessons

The Overview & The Flaw

Module 1 - Understanding the Traditional Accounting

Module 2 - Introduction to the Profit First Model

Module 3 - Deep Dive Into the Profit First Formula

Module 4 - How This Formula Can Change Your Business Approach

Module 5 - Explanation of Parkinson’s Law

Module 6 - The Importance of Having Separate Bank Accounts for Different Purposes

Module 7 - BONUS LESSON - Saving up for Big Things & Frequency of Transfers

Module 8 - How to Determine the Percentages for Each Account

Module 9 - Tips for successful implementation & Pitfalls